CAUSES AND REMEDIES OF COMMUNICATION BREAKDOWN IN SELECTED ORGANISATION IN MINIMA METROPOLY



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CAUSES AND REMEDIES OF COMMUNICATION BREAKDOWN IN SELECTED ORGANISATION IN MINIMA METROPOLY



The study intends to determine the importance of communication in enhancing an effective management undertaking which is for the generality of the profitability of the undertaking. The essay will work towards identifying areas of weakness and strength of communications applied in the past with a view to proffer a dependable solution. Again, it is also to determine the qualities and effectiveness in the field of management. Hence all organization have need to organize human and material resources in most efficient and effective way which will enhance productivity. On that the system of communicating adopted in various organizations fails to integrate the two interests (personal and organizational) in pursuit of some objective.


CHAPTER ONE

 

Introduction

 

1.1        Background of the Study

 

Newsroom yesterday and today are far flung different. What it is yesterday was of Traditional method and today it spins around communication technology. It is on this premise, this study is out to find, if communication technology has actually brought about any significant change towards improving work efficiency of Minima metropolis Staff compared to what it is like before the use of communication technology in Newsroom.

 

Therefore, News room is seen as a floor where day to day activities of journalist takes place. It is always buzzing with shouts of we are behind programme schedule time, Reporters and Camera men trying to tie loose ends of news materials to beat deadlines.

 

Furthermore, Newsroom before the age of communication technologies operates mainly on analogue form, a model where journalists make use of the shots from Camera to script news items and bulletin schedules were done manually, etc.

 

Also, in today’s communication technological driven age, computers are seen in newsroom, teleprompters are used, journalist have access to cable television Channels, internet facilities and social media engines to monitor happenings in and around their environment. Beats reporters can communicate live via mobile telephones to newsroom staff for immediate update of news materials.

 

 

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Moreso, newsroom today spins around multifaceted communication technological gadgets. But the role these gadgets play will help us to understand if it improves work efficiency of staff especially in Minima metropolis.

 

Minima metropolis  as a media outfit, in brief came to existence due to the clamour for private broadcast media in Nigeria. Minima metropolis was born in 1992 when the Nigerian Government promulgated Decree No. 38, which deregulated the ownership of the electronic media in the country allowing the participation of private people to own and operate license for media outfit.

 

Sequel to this, Chief Raymond Dopkesi, owner of Daar Communication after obtaining license to operate private broadcast media started full blown operation in 1994.

 

However, according to Dopkesi vision statement for Africa Independent Television 1993 speech paper, he said, MINIMA METROPOLY has a unique mission which is, that of sharing the Africa experience with the wider global communities.He went further, to say that this vision statement cannot be achieved except through vigorous upgrade and deployment of communication technological gadgets.

 

Therefore, it is pertinent to note that this study is out to find out, what role communication technology has played in newsroom to improving efficiency of Minima metropolis Staff in recent times. From the aforementioned since the mission statement of AIT, is anchored on the objective of

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sharing the unique African experience with the World which is to enhance global understanding through an untainted appreciation of African and its people.

 

AIT, therefore, is motivated by unique altruistic aim to promote a methodically reduction of tension and friction and foster a greater appreciation of humanity, it is committed to the bridging the gap in global communication perspectives which places Africa at the ruthless mercy of Western perception untainted, undiluted and absolutely original.Therefore, Minima metropolis intends to offer the world a new insight into the African experience.

 

 

 

1.2        Statement of Research Problem

 

Here, effort is made to understand so far, the role of communication technology in newsroom had played or playing to improving work efficiency of MINIMA METROPOLY staff towards achieving or attaining the mission statement “Share the African experience in general.According to Terngu and Tennenge (2007,P. 27) revealed magic of communication technology tools, stating that they cover a bewildering array of inter connected forms of electromagnetic technologies, such as microelectronic optic fiber, satellite video discs, telex, and data storage mechanism all for journalist usage in newsroom.

 

The question therefore, is whether these communication technological gadgets have aided in improving staff efficiency in newsroom. To establish the role communication technology in MINIMA METROPOLY newsroom is playing and to what extent has it improved work efficiency of the staff.

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1.3        Objectives of the Study

 

However, the objectives of the study were as follows:

 

1.                  To find out if the staff of MINIMA METROPOLY ABUJA have access to computer gadgets.

 

2.                  To find out if the staff of MINIMA METROPOLY are computer literate.

 

3.                  To determine the challenges associated with the application of computer technology.

 

4.                  To determine if communication technology in MINIMA METROPOLY Newsroom have improved work efficiency of staff.

 

 

 

1.4 Research Question

 

1.                  Do the staff of MINIMA METROPOLY ABUJA have access to computer gadgets?

 

2.                  Do the staff of MINIMA METROPOLY ABUJA have the required knowledge and skills in using computer gadgets?

 

3.                  What are the factors militating against the application of computer technology in MINIMA METROPOLY ABUJA Newsroom.

 

4.                  How have Newsroom Communication Technology improve work efficiency of MINIMA METROPOLY ABUJA.

 

 

 

1.5        Hypothesis

 

Ho:       The Staff of MINIMA METROPOLY ABUJA does not have access to computer gadgets.

 

Ho:       The Staff of MINIMA METROPOLY ABUJA does not have the required knowledge and skills in using computer gadgets.

Citation - Reference

All Project Materials Inc. (2020). CAUSES AND REMEDIES OF COMMUNICATION BREAKDOWN IN SELECTED ORGANISATION IN MINIMA METROPOLY. Available at: https://allprojectmaterials.com/department/paper-8445.html. [Accessed: ].

CAUSES AND REMEDIES OF COMMUNICATION BREAKDOWN IN SELECTED ORGANISATION IN MINIMA METROPOLY


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